Smashing through Reporting Silos
Organizations that evaluate online success by looking at online revenue exclusively are likely to conclude that their online efforts are more and more successful over the next several years. The Harvard Initiative on Social Enterprise estimates that up to 30% of all donations will be raised online by the Year 2010. Therefore, it is likely [...]
http://www.silaspartners.com/2006/10/01/smashing-through-reporting-silos/
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